{"id":86,"date":"2023-02-16T09:12:16","date_gmt":"2023-02-16T09:12:16","guid":{"rendered":"https:\/\/seosmohub.com\/news\/?p=86"},"modified":"2026-01-01T18:24:43","modified_gmt":"2026-01-01T12:54:43","slug":"linkedin-social-selling-index","status":"publish","type":"post","link":"https:\/\/seosmohub.com\/blog\/linkedin-social-selling-index\/","title":{"rendered":"Mastering Your LinkedIn Social Selling Index: The Ultimate Guide"},"content":{"rendered":"\n<p>LinkedIn is the world&#8217;s largest professional networking platform. But, did you know that it also has a unique feature that measures your social selling skills? The Social Selling Index (SSI) is a scorecard that ranks you on how well you establish your professional brand, engage with your network, build relationships and find the right prospects.<\/p>\n\n\n\n<p>In this article, we will walk you through the steps to check your LinkedIn Social Selling Index, what is a good SSI score, and how you can improve your score to become a social selling rockstar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_Social_Selling_Index\"><\/span>What is Social Selling Index?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Social Selling Index (SSI) is a metric developed by LinkedIn that measures how effective you are at establishing your professional brand, building relationships, engaging with your network, and finding the right prospects. The score is based on a scale of 0-100 and is calculated by analyzing your activity on LinkedIn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_do_I_find_my_LinkedIn_social_selling_index\"><\/span>How do I find my LinkedIn social selling index?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>To find your SSI, log in to your LinkedIn account and visit the Social Selling Index page at <a title=\"Social Selling Index\" href=\"https:\/\/www.linkedin.com\/sales\/ssi\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/www.linkedin.com\/sales\/ssi<\/a>. LinkedIn will display your score and show how it compares to your industry and network.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_a_good_Social_Selling_Index_on_LinkedIn\"><\/span>What is a good Social Selling Index on LinkedIn?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A good Social Selling Index on LinkedIn depends on your industry and network. The average score is 44, but some industries may have a higher average score than others. The key is to consistently work on improving your score over time.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_do_you_use_a_Social_Selling_Index\"><\/span>How do you use a Social Selling Index?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Your SSI score can help you identify your strengths and weaknesses when it comes to social selling. It can also help you track your progress and motivate you to improve. Here are some tips on how you can use your SSI:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Focus on building your professional brand by sharing relevant content, optimizing your profile, and building your network.<\/li>\n\n\n\n<li>Engage with your network by commenting on their posts, sending personalized messages, and creating meaningful conversations.<\/li>\n\n\n\n<li>Build relationships with your prospects by providing value, solving their pain points, and following up regularly.<\/li>\n\n\n\n<li>Find the right prospects by using LinkedIn&#8217;s search filters, analyzing your competitors&#8217; connections, and joining relevant groups.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Improve_Your_Social_Selling_Index_Score\"><\/span>How to Improve Your Social Selling Index Score?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Here are some tips to improve your SSI score:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Share relevant content that showcases your expertise and helps your target audience.<\/li>\n\n\n\n<li>Optimize your LinkedIn profile by adding a professional headshot, a compelling headline, and a clear summary.<\/li>\n\n\n\n<li>Engage with your network by commenting on their posts, sharing their content, and sending personalized messages.<\/li>\n\n\n\n<li>Build relationships with your prospects by providing value, offering solutions, and following up regularly.<\/li>\n\n\n\n<li>Expand your network by joining relevant groups, connecting with industry leaders, and attending networking events.<\/li>\n<\/ul>\n\n\n\n<p>In conclusion, your LinkedIn Social Selling Index can be a powerful tool to help you increase your sales and grow your business. By understanding your score and taking steps to improve it, you can establish yourself as a thought leader, build strong relationships, and close more deals.<\/p>\n<div class=\"ays-arp-under-posts-container ays-arp-elegant-layout \" id=\"ays-arp-under-posts-container-86-69f1c29e44ccd\"  data-id=\"69f1c29e44ccd\" data-ratio=\"1\"><h2 class=\"ays-arp-under-posts-container-title\"><span class=\"ez-toc-section\" id=\"Related_Posts\"><\/span>Related Posts<span class=\"ez-toc-section-end\"><\/span><\/h2><input type=\"hidden\" name=\"ays-arp-id-69f1c29e44ccd\" value=\"86\"><div class=\"ays-arp-under-posts\"><div class=\"ays-arp-under-post\"><div class=\"ays-arp-under-post-header\"><div class=\"ays-arp-under-post-img-row\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-seo-how-to-gain-more-followers\/\" class=\"ays-arp-under-post-link\"  ><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/08\/instagram-seo-768x432.jpg\" alt=\"Instagram SEO: How to Gain More Followers on Instagram\" class=\"ays-arp-under-post-img\"><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/08\/instagram-seo-768x432.jpg\" alt=\"Instagram SEO: How to Gain More Followers on Instagram\" class=\"ays-arp-under-post-img ays-arp-under-post-img-mobile\"><\/a><\/div><\/div><div class=\"ays-arp-under-post-content\"><div class=\"ays-arp-under-post-title-row\"><div class=\"ays-arp-under-post-title\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-seo-how-to-gain-more-followers\/\" class=\"ays-arp-under-post-link\"  >Instagram SEO: How to Gain More Followers<\/a><\/div><\/div><div class=\"ays-arp-under-post-excerpt-row\"><span class=\"ays-arp-under-post-excerpt\">Stuck on Instagram? It\u2019s Not Just Your Content\u2014It\u2019s Your Discoverability!\r\nIn...<\/span><\/div><div class=\"ays-arp-under-post-read-more-row\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-seo-how-to-gain-more-followers\/\" class=\"ays-arp-under-post-link\"  ><span class=\"ays-arp-under-post-read-more\">Read more<\/span><\/a><\/div><\/div><\/div><div class=\"ays-arp-under-post\"><div class=\"ays-arp-under-post-header\"><div class=\"ays-arp-under-post-img-row\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-new-logo-2023-color-palette\/\" class=\"ays-arp-under-post-link\"  ><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2024\/07\/instagram-new-logo-color-palette.jpg\" alt=\"instagram new logo color palette\" class=\"ays-arp-under-post-img\"><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2024\/07\/instagram-new-logo-color-palette.jpg\" alt=\"instagram new logo color palette\" class=\"ays-arp-under-post-img ays-arp-under-post-img-mobile\"><\/a><\/div><\/div><div class=\"ays-arp-under-post-content\"><div class=\"ays-arp-under-post-title-row\"><div class=\"ays-arp-under-post-title\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-new-logo-2023-color-palette\/\" class=\"ays-arp-under-post-link\"  >Instagram New Logo Color Palette (Hex and...<\/a><\/div><\/div><div class=\"ays-arp-under-post-excerpt-row\"><span class=\"ays-arp-under-post-excerpt\">\r\nInstagram, the popular photo and video-sharing social media platform, has...<\/span><\/div><div class=\"ays-arp-under-post-read-more-row\"><a href=\"https:\/\/seosmohub.com\/blog\/instagram-new-logo-2023-color-palette\/\" class=\"ays-arp-under-post-link\"  ><span class=\"ays-arp-under-post-read-more\">Read more<\/span><\/a><\/div><\/div><\/div><div class=\"ays-arp-under-post\"><div class=\"ays-arp-under-post-header\"><div class=\"ays-arp-under-post-img-row\"><a href=\"https:\/\/seosmohub.com\/blog\/drop-down-on-excel\/\" class=\"ays-arp-under-post-link\"  ><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/09\/how-to-do-drop-down-on-excel-768x432.jpg\" alt=\"How to Do Drop Down on Excel\" class=\"ays-arp-under-post-img\"><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/09\/how-to-do-drop-down-on-excel-768x432.jpg\" alt=\"How to Do Drop Down on Excel\" class=\"ays-arp-under-post-img ays-arp-under-post-img-mobile\"><\/a><\/div><\/div><div class=\"ays-arp-under-post-content\"><div class=\"ays-arp-under-post-title-row\"><div class=\"ays-arp-under-post-title\"><a href=\"https:\/\/seosmohub.com\/blog\/drop-down-on-excel\/\" class=\"ays-arp-under-post-link\"  >How to Create a Drop Down on...<\/a><\/div><\/div><div class=\"ays-arp-under-post-excerpt-row\"><span class=\"ays-arp-under-post-excerpt\">\r\nCreating drop-down lists in Excel transforms cluttered spreadsheets into organized,...<\/span><\/div><div class=\"ays-arp-under-post-read-more-row\"><a href=\"https:\/\/seosmohub.com\/blog\/drop-down-on-excel\/\" class=\"ays-arp-under-post-link\"  ><span class=\"ays-arp-under-post-read-more\">Read more<\/span><\/a><\/div><\/div><\/div><\/div><style type=\"text\/css\">\n            #ays-arp-under-posts-container-86-69f1c29e44ccd {\n                width: 100%;\n                word-break: break-word;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post {\n                width: calc(33% - 10px);\n                overflow: hidden;\n                padding: 10px;\n                border: none;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-img-row .ays-arp-under-post-img {\n\t\t\t    object-fit: cover;\n\t\t\t    object-position:center center;\n                border: unset;\n                padding: unset;\n                border-radius: 0px;\n                height: 100%\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts-container-title,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-title  .ays-arp-under-post-link,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-excerpt-row {\n                color: #333333;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd  .ays-arp-under-posts  .ays-arp-under-post {\n                background-color: rgba(255,255,255,0);\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd  .ays-arp-under-posts  .ays-arp-under-post:hover {\n                background-color: rgba(255,255,255,0);\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-title,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-link {\n                line-height: 1.5;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-title a{\n                font-size: 16px;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-date-author-row {\n                color: rgba(51,51,51,0.7);\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts a:active,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts a:hover,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts a:focus,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts a {\n                text-decoration: unset;\n                cursor: pointer;\n                outline: unset;\n                text-decoration-skip-ink: none;\n                background: unset;\n                opacity: 1;\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-img-row .ays-arp-under-post-img.ays-arp-under-post-img-mobile {\n                display: none;                    \n            }\n\n            @media screen and (max-width: 768px){\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-img-row .ays-arp-under-post-img {\n                    object-fit: cover;\n                    object-position:center center;\n                    border-radius: 0px;\n                    display: none;\n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-img-row .ays-arp-under-post-img.ays-arp-under-post-img-mobile {\n                    display: inline-block;                    \n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-title a{\n                    font-size: 16px;\n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post {\n                    width: calc(33% - 10px);\n                    border: none;\n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-posts-container-title,\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-title  .ays-arp-under-post-link,\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-excerpt-row {\n                    color: #333333;\n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd .ays-arp-under-post-date-author-row {\n                    color: rgba(51,51,51,0.7);\n                }\n\n                #ays-arp-under-posts-container-86-69f1c29e44ccd  .ays-arp-under-posts  .ays-arp-under-post {\n                    background-color: rgba(255,255,255,0);\n                }\n            }\n\n            \n            \/* Layout CSS *\/\n            #ays-arp-under-posts-container-86-69f1c29e44ccd.ays-arp-elegant-layout .ays-arp-under-post-date-author-row {\n                border-top: 0.5px solid rgba(51,51,51,0.4);\n            }\n\n            #ays-arp-under-posts-container-86-69f1c29e44ccd.ays-arp-elegant-layout .ays-arp-under-post-title a,\n            #ays-arp-under-posts-container-86-69f1c29e44ccd.ays-arp-elegant-layout .ays-arp-under-post-read-more-row a {\n                text-decoration: unset;\n            }\n            \n            <\/style><\/div>","protected":false},"excerpt":{"rendered":"<p>LinkedIn is the world&#8217;s largest professional networking platform. But, did you know that it also has a unique feature that measures your social selling skills? The Social Selling Index (SSI) is a scorecard that ranks you on how well you establish your professional brand, engage with your network, build relationships and find the right prospects. &#8230; <a title=\"Mastering Your LinkedIn Social Selling Index: The Ultimate Guide\" class=\"read-more\" href=\"https:\/\/seosmohub.com\/blog\/linkedin-social-selling-index\/\" aria-label=\"Read more about Mastering Your LinkedIn Social Selling Index: The Ultimate Guide\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"_acf_changed":false,"footnotes":""},"categories":[91],"tags":[],"class_list":["post-86","post","type-post","status-publish","format-aside","has-post-thumbnail","hentry","category-social-media-marketing","post_format-post-format-aside"],"acf":[],"_links":{"self":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/comments?post=86"}],"version-history":[{"count":1,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/86\/revisions"}],"predecessor-version":[{"id":1030,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/86\/revisions\/1030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/media\/125"}],"wp:attachment":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/media?parent=86"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/categories?post=86"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/tags?post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}