{"id":413,"date":"2025-04-16T08:40:03","date_gmt":"2025-04-16T08:40:03","guid":{"rendered":"https:\/\/seosmohub.com\/blog\/?p=413"},"modified":"2026-01-31T13:53:11","modified_gmt":"2026-01-31T08:23:11","slug":"copywriting-formulas","status":"publish","type":"post","link":"https:\/\/seosmohub.com\/blog\/copywriting-formulas\/","title":{"rendered":"Copywriting Formulas 2025: All Types &#038; Examples"},"content":{"rendered":"<p>Hey there, marketing mavens! If you\u2019ve ever wondered how words can turn browsers into buyers, you\u2019re in the right place. I\u2019m a huge nerd for copywriting\u2014it\u2019s like the secret sauce that makes your SEO and marketing efforts pop. Today, I\u2019m breaking down every major copywriting formulas you need to know, with examples to boot.<\/p>\n<p>Whether you\u2019re hustling in Hyderabad, grinding in New York, or scaling a global biz, killer copy is your ticket to higher conversions. I\u2019ve packed this guide with over 20 proven copywriting formulas\u2014from AIDA to WIIFM and thrown in a crash course on what copywriting really is (spoiler: it\u2019s not content writing). Ready to turn words into gold? Let\u2019s roll!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_Is_Copywriting_And_Hows_It_Different_From_Content_Writing\"><\/span>What Is Copywriting (And How\u2019s It Different From Content Writing)?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before we dive into the formulas, let\u2019s clear the air. <a title=\"Copywriting\" href=\"https:\/\/en.wikipedia.org\/wiki\/Copywriting\" target=\"_blank\" rel=\"nofollow noopener\">Copywriting<\/a> is persuasive writing designed to drive action think sales, clicks, or sign-ups. It\u2019s the ad that hooks you, the email that sells you, the landing page that closes the deal. Content writing? That\u2019s more about informing or entertaining\u2014blog posts like this one, guides, or social updates.<\/p>\n<p><strong>\u00a0Here\u2019s the breakdown:<\/strong><\/p>\n<ul>\n<li><strong>Copywriting:<\/strong> Short, punchy, action-focused. Goal = conversions. Example: \u201cBuy now and save 50%!\u201d<\/li>\n<li><strong>Content Writing:<\/strong> Longer, educational, relationship-building. Goal = engagement. Example: \u201cHere\u2019s how to boost your SEO in 2025.\u201d<\/li>\n<\/ul>\n<p>Both matter, but copy writing&#8217;s your closer. Got it? Good. Now, let\u2019s get to the good stuff.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"_Why_Copywriting_Formulas_Are_Your_Conversion_Superpower\"><\/span>\u00a0Why Copywriting Formulas Are Your Conversion Superpower<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here\u2019s the scoop: Great copy isn\u2019t random\u2014it\u2019s science. After years of tweaking ads and pages, I\u2019ve seen formulas outshine guesswork every time. They tap into human triggers\u2014fear, curiosity, desire\u2014and turn readers into doers. The payoff? Higher CTR, more sales, and even better rankings on Google, Yahoo, and Bing. Let\u2019s unpack the magic.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"_What_Makes_a_Copywriting_Formula_Click\"><\/span>\u00a0What Makes a Copywriting Formula Click?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Every winning formula I\u2019ve tested has these DNA strands:<\/p>\n<ul>\n<li>Hook Hard: Stop the scroll or they\u2019re gone.<\/li>\n<li>Stir Emotions: Pain, hope, urgency\u2014make feel it.<\/li>\n<li>Solve It: Show your offer\u2019s the answer.<\/li>\n<li>Push Action: Clear, bold CTAs seal the deal.<\/li>\n<\/ul>\n<p>Ready? Here\u2019s my monster list of formulas\u2014over 20 strong.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"_20_Copywriting_Formulas_With_Examples\"><\/span>\u00a020+ Copywriting Formulas (With Examples)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-420 size-full\" title=\"best copywriting formulas\" src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/04\/best-copywriting-formulas.jpg\" alt=\"best copywriting formulas\" width=\"706\" height=\"400\" srcset=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/04\/best-copywriting-formulas.jpg 706w, https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/04\/best-copywriting-formulas-300x170.jpg 300w, https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/04\/best-copywriting-formulas-150x85.jpg 150w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/p>\n<p>I\u2019ve got every formula you listed, plus examples you can swipe. Let\u2019s go!<\/p>\n<ol>\n<li><strong> AIDA \u2013 Attention, Interest, Desire, Action<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Grab, hook, want it, do it.<\/li>\n<li><strong>Example:<\/strong> \u201cTired of Low Traffic? SEO\u2019s brutal\u2014but imagine #1 rankings. Try our <a href=\"https:\/\/seosmohub.com\/keyword-position-checker\">Keyword Position Checker<\/a> free!\u201d<\/li>\n<li><strong>Best For:<\/strong> Emails, landing pages.<\/li>\n<\/ul>\n<ol start=\"2\">\n<li><strong> PAS \u2013 Problem, Agitate, Solution<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Pain point, make it worse, fix it.<\/li>\n<li><strong>Example:<\/strong> \u201cSite\u2019s slow? Visitors bounce, Google snubs you. SiteGround\u2019s $2.99\/month saves the day.\u201d<\/li>\n<li><strong>Best For:<\/strong> Ads, intros.<\/li>\n<\/ul>\n<ol start=\"3\">\n<li><strong> BAB \u2013 Before, After, Bridge<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Struggle, dream, your solution.<\/li>\n<li><strong>Example:<\/strong> \u201cNo leads? Picture a flood of customers. Our <a href=\"https:\/\/seosmohub.com\/backlink-maker\">Backlink Maker<\/a> bridges the gap.\u201d<\/li>\n<li><strong>Best For:<\/strong> Sales pages.<\/li>\n<\/ul>\n<ol start=\"4\">\n<li><strong> CLS \u2013 Credibility, Likability, Scarcity<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Trust, connect, rush.<\/li>\n<li><strong>Example:<\/strong> \u201c10,000+ marketers trust us. We get your grind\u2014only 50 spots left!\u201d<\/li>\n<li><strong>Best For:<\/strong> Limited offers.<\/li>\n<\/ul>\n<ol start=\"5\">\n<li><strong> HSO \u2013 Hook, Story, Offer<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Hook, tale, pitch.<\/li>\n<li><strong>Example:<\/strong> \u201cMillionaires Mentor? I went broke to 6-figures with one trick. Grab my $7 course.\u201d<\/li>\n<li><strong>Best For:<\/strong> Social posts.<\/li>\n<\/ul>\n<ol start=\"6\">\n<li><strong> PASR \u2013 Problem, Agitate, Solve, Results<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Pain, worsen, fix, prove it.<\/li>\n<li><strong>Example:<\/strong> \u201cTraffic\u2019s dead? Google\u2019s ignoring you. Hostinger fixes it\u201430% boost in a month.\u201d<\/li>\n<li><strong>Best For:<\/strong> Case studies.<\/li>\n<\/ul>\n<ol start=\"7\">\n<li><strong> USP \u2013 Unique Selling Proposition<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> What makes you stand out.<\/li>\n<li><strong>Example:<\/strong> \u201cUnlike slow hosts, <a href=\"https:\/\/seosmohub.com\/blog\/best-web-hosting-for-seo\/\">Hostinger\u2019s LiteSpeed is 3x faster<\/a> for $2.49\/month.\u201d<\/li>\n<li><strong>Best For:<\/strong> Headlines.<\/li>\n<\/ul>\n<ol start=\"8\">\n<li><strong> BAP \u2013 Before, After, Prove<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Struggle, goal, evidence.<\/li>\n<li><strong>Example:<\/strong> \u201cLow sales? Picture record months. We doubled a client\u2019s revenue\u2014proof here.\u201d<\/li>\n<li><strong>Best For:<\/strong> Testimonials.<\/li>\n<\/ul>\n<ol start=\"9\">\n<li><strong> CAB \u2013 Curiosity, Agitate, Buy<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Intrigue, sting, sell.<\/li>\n<li><strong>Example:<\/strong> \u201cSecret to #1 rankings? Bad hosting kills it. Buy A2 Hosting now.\u201d<\/li>\n<li><strong>Best For:<\/strong> Short ads.<\/li>\n<\/ul>\n<ol start=\"10\">\n<li><strong> CABO \u2013 Curiosity, Agitate, Bridge, Outcome<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Intrigue, pain, fix, win.<\/li>\n<li><strong>Example:<\/strong> \u201cWhat\u2019s tanking your SEO? Slow sites hurt. Kinsta bridges it\u2014top rankings await.\u201d<\/li>\n<li><strong>Best For:<\/strong> Mid-length copy.<\/li>\n<\/ul>\n<ol start=\"11\">\n<li><strong> CABOOM \u2013 Curiosity, Agitate, Bridge, Offer, Outcome, Motivate<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Full journey\u2014hook to push.<\/li>\n<li><strong>Example:<\/strong> \u201cBiggest SEO mistake? It\u2019s costing you big. Fix it with our guide\u2014free now. Traffic soars. Get it today!\u201d<\/li>\n<li><strong>Best For:<\/strong> Long-form pages.<\/li>\n<\/ul>\n<ol start=\"12\">\n<li><strong> CBL \u2013 Curiosity, Build, Launch<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Tease, hype, drop it.<\/li>\n<li><strong>Example:<\/strong> \u201cNext big SEO trick? We\u2019ve got it brewing. Launching soon\u2014stay tuned!\u201d<\/li>\n<li><strong>Best For:<\/strong> Pre-launches.<\/li>\n<\/ul>\n<ol start=\"13\">\n<li><strong> CTA \u2013 Call-to-Action<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Straight-up action push.<\/li>\n<li><strong>Example:<\/strong> \u201cBoost rankings now\u2014sign up free!\u201d<\/li>\n<li><strong>Best For:<\/strong> Buttons, closers.<\/li>\n<\/ul>\n<ol start=\"14\">\n<li><strong> EI \u2013 Entertainment, Information<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Fun meets facts.<\/li>\n<li><strong>Example:<\/strong> \u201cSEO\u2019s a circus\u2014here\u2019s the tightrope trick to win big.\u201d<\/li>\n<li><strong>Best For:<\/strong> Blogs, newsletters.<\/li>\n<\/ul>\n<ol start=\"15\">\n<li><strong> FAB \u2013 Features, Advantages, Benefits<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Specs, edge, payoff.<\/li>\n<li><strong>Example:<\/strong> \u201cSSD storage\u2014faster than old drives\u2014ranks you higher.\u201d<\/li>\n<li><strong>Best For:<\/strong> Product pages.<\/li>\n<\/ul>\n<ol start=\"16\">\n<li><strong> FOMO \u2013 Fear of Missing Out<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Urgency on steroids.<\/li>\n<li><strong>Example:<\/strong> \u201c70% off GreenGeeks ends tonight\u2014don\u2019t miss it!\u201d<\/li>\n<li><strong>Best For:<\/strong> Sales.<\/li>\n<\/ul>\n<ol start=\"17\">\n<li><strong> NAB \u2013 Need, Attention, Bridge<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Need, hook, solution.<\/li>\n<li><strong>Example:<\/strong> \u201cNeed traffic? Here\u2019s the catch\u2014our tool bridges it.\u201d<\/li>\n<li><strong>Best For:<\/strong> Emails.<\/li>\n<\/ul>\n<ol start=\"18\">\n<li><strong> NAF \u2013 Need, Agitate, Fix<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Need, pain, relief.<\/li>\n<li><strong>Example:<\/strong> \u201cNeed leads? No clicks hurt. Our guide fixes it.\u201d<\/li>\n<li><strong>Best For:<\/strong> Ads.<\/li>\n<\/ul>\n<ol start=\"19\">\n<li><strong> NAP \u2013 Need, Attention, Prove<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Need, hook, evidence.<\/li>\n<li><strong>Example:<\/strong> \u201cNeed sales? Check this\u2014our trick tripled revenue.\u201d<\/li>\n<li><strong>Best For:<\/strong> Pitches.<\/li>\n<\/ul>\n<ol start=\"20\">\n<li><strong> NAPA \u2013 Need, Attention, Prove, Action<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Need, hook, proof, push.<\/li>\n<li><strong>Example:<\/strong> \u201cNeed rankings? Look\u2014clients jumped 50%. Act now!\u201d<\/li>\n<li><strong>Best For:<\/strong> Full campaigns.<\/li>\n<\/ul>\n<ol start=\"21\">\n<li><strong> PASP \u2013 Problem, Agitate, Solution, Prove<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Pain, worse, fix, results.<\/li>\n<li><strong>Example:<\/strong> \u201cNo traffic? It\u2019s bleeding cash. Hostinger helps\u201420% lift proven.\u201d<\/li>\n<li><strong>Best For:<\/strong> Deep dives.<\/li>\n<\/ul>\n<ol start=\"22\">\n<li><strong> PPP \u2013 Pain, Promise, Proof<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Hurt, hope, backup.<\/li>\n<li><strong>Example:<\/strong> \u201cTraffic\u2019s dead? We\u2019ll double it\u2014see our case study.\u201d<\/li>\n<li><strong>Best For:<\/strong> Webinars.<\/li>\n<\/ul>\n<ol start=\"23\">\n<li><strong> PSI \u2013 Problem, Solution, Implied<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Pain, fix, hint at wins.<\/li>\n<li><strong>Example:<\/strong> \u201cSlow site? Cloudways speeds it up\u2014better days ahead.\u201d<\/li>\n<li><strong>Best For:<\/strong> Subtle sells.<\/li>\n<\/ul>\n<ol start=\"24\">\n<li><strong> RRR \u2013 Reduce, Reuse, Recycle<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Eco-angle sells.<\/li>\n<li><strong>Example:<\/strong> \u201cCut waste, reuse power\u2014GreenGeeks rocks sustainability.\u201d<\/li>\n<li><strong>Best For:<\/strong> Green brands.<\/li>\n<\/ul>\n<ol start=\"25\">\n<li><strong> SCA \u2013 Self-Centered Ad<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> It\u2019s all about them.<\/li>\n<li><strong>Example:<\/strong> \u201cYour dream site? Fast, easy\u2014DreamHost delivers.\u201d<\/li>\n<li><strong>Best For:<\/strong> Personal appeals.<\/li>\n<\/ul>\n<ol start=\"26\">\n<li><strong> SNAS \u2013 Surprise, News, Agitate, Solution<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Shock, update, sting, save.<\/li>\n<li><strong>Example:<\/strong> \u201cShocker: 80% of sites fail SEO. New rules hurt\u2014our tool fixes it.\u201d<\/li>\n<li><strong>Best For:<\/strong> Newsy hooks.<\/li>\n<\/ul>\n<ol start=\"27\">\n<li><strong> WIIFM \u2013 What\u2019s In It For Me<\/strong><\/li>\n<\/ol>\n<ul>\n<li><strong>What:<\/strong> Their benefit, front and center.<\/li>\n<li><strong>Example:<\/strong> \u201cMore sales, less work\u2014our <a href=\"https:\/\/seosmohub.com\/xml-sitemap-generator\">XML Sitemap Generator<\/a> delivers.\u201d<\/li>\n<li><strong>Best For:<\/strong> Any pitch.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Pick_Your_Perfect_Formula\"><\/span>How to Pick Your Perfect Formula<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Overloaded? Here\u2019s my quick guide:<\/p>\n<ul>\n<li><strong>Ads:<\/strong> PAS, FOMO\u2014short and sharp.<\/li>\n<li><strong>Landing Pages:<\/strong> AIDA, CABOOM\u2014full funnel.<\/li>\n<li><strong>Emails:<\/strong> HSO, BAB\u2014stories sell.<\/li>\n<li><strong>SEO Boost:<\/strong> USP, FAB\u2014value shines.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"_Real-Life_Win_PAS_Doubled_My_Clients_Leads\"><\/span>\u00a0Real-Life Win: PAS Doubled My Client\u2019s Leads<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>True story: A client\u2019s ad was DOA\u2014zero clicks. I hit it with PAS: \u201cStruggling with backlinks? Google ignores you without. Our <a href=\"https:\/\/seosmohub.com\/backlink-checker\">Backlink Checker<\/a> finds gaps fast.\u201d Leads doubled in a week. Formulas are fire.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Bonus_Tips_to_Crush_It\"><\/span>\u00a0Bonus Tips to Crush It<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li>Short &amp; Sweet: Punchy beats windy.<\/li>\n<li>Power Words: \u201cFree,\u201d \u201cnow,\u201d \u201csecret\u201d\u2014they pop.<\/li>\n<li>SEO Twist: Keywords like \u201ccopywriting formulas\u201d fit naturally. See our <a href=\"https:\/\/seosmohub.com\/blog\/seo-optimized-content-writing\/\">SEO Writing Guide<\/a>.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Why_SEO_SMO_HUB_Loves_These_Formulas\"><\/span>Why SEO SMO HUB Loves These Formulas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We\u2019re growth junkies at SEO SMO HUB &#8211; these formulas are our jam. They boost CTR, conversions, and rankings. More hacks? Check our <a href=\"https:\/\/seosmohub.com\/blog\/digital-marketing-trends\/\">Digital Marketing Trends<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"_Wrapping_It_Up\"><\/span>\u00a0Wrapping It Up<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Boom &#8211; over 20 copywriting formulas to dominate 2025. From AIDA to WIIFM, you\u2019ve got a playbook to turn words into wins. My pick? PAS for its punch\u2014but try all. Pair killer copy with our <a href=\"https:\/\/seosmohub.com\/backlink-maker\">Backlink Maker<\/a> and watch your biz soar. Let\u2019s make 2025 epic!<\/p>\n<h4><span class=\"ez-toc-section\" id=\"_Frequently_Asked_Questions\"><\/span>\u00a0Frequently Asked Questions<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><strong>1. What&#8217;s the simplest copywriting formula?<\/strong><br \/>\nThe AIDA formula is a straight forward and effective copywriting approach. It stands for Attention, Interest, Desire, and Action, helping you craft compelling content that drives results.<\/p>\n<p><strong>2. How does copywriting differ from content writing?<\/strong><br \/>\nCopywriting focuses on selling a product or service, while content writing aims to inform or engage the audience. Copywriting typically includes a clear call-to-action, whereas content writing may not.<\/p>\n<p><strong>3. What&#8217;s the best formula for ads?<\/strong><br \/>\nThe PAS (Problem-Agitate-Solve) formula is highly effective for ads. It grabs attention by highlighting a problem, agitates it by emphasizing the consequences, and solves it by offering a solution.<\/p>\n<p><strong>4. Can copywriting improve SEO?<\/strong><br \/>\nYes, copywriting can significantly impact SEO. Engaging copy can boost dwell time, a crucial factor in search engine rankings. Well-written copy can also improve click-through rates and increase conversions.<\/p>\n<p><strong>5. How do I test my copy?<\/strong><br \/>\nYou can test your copy using tools like the Link Analyzer Tool, which provides valuable insights into click data. 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src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/09\/how-to-do-drop-down-on-excel-768x432.jpg\" alt=\"How to Do Drop Down on Excel\" class=\"ays-arp-under-post-img\"><img src=\"https:\/\/seosmohub.com\/blog\/wp-content\/uploads\/2025\/09\/how-to-do-drop-down-on-excel-768x432.jpg\" alt=\"How to Do Drop Down on Excel\" class=\"ays-arp-under-post-img ays-arp-under-post-img-mobile\"><\/a><\/div><\/div><div class=\"ays-arp-under-post-content\"><div class=\"ays-arp-under-post-title-row\"><div class=\"ays-arp-under-post-title\"><a href=\"https:\/\/seosmohub.com\/blog\/drop-down-on-excel\/\" class=\"ays-arp-under-post-link\"  >How to Create a Drop Down on...<\/a><\/div><\/div><div class=\"ays-arp-under-post-excerpt-row\"><span class=\"ays-arp-under-post-excerpt\">\r\nCreating drop-down lists in Excel transforms cluttered spreadsheets into organized,...<\/span><\/div><div class=\"ays-arp-under-post-read-more-row\"><a href=\"https:\/\/seosmohub.com\/blog\/drop-down-on-excel\/\" class=\"ays-arp-under-post-link\"  ><span class=\"ays-arp-under-post-read-more\">Read more<\/span><\/a><\/div><\/div><\/div><\/div><style type=\"text\/css\">\n            #ays-arp-under-posts-container-413-69f1c44236047 {\n                width: 100%;\n                word-break: break-word;\n            }\n\n            #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-post {\n                width: calc(33% - 10px);\n                overflow: hidden;\n                padding: 10px;\n                border: none;\n            }\n\n            #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-post-img-row .ays-arp-under-post-img {\n\t\t\t    object-fit: cover;\n\t\t\t    object-position:center center;\n                border: unset;\n                padding: unset;\n                border-radius: 0px;\n                height: 100%\n            }\n\n            #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-posts-container-title,\n            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.ays-arp-under-posts-container-title,\n                #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-post-title  .ays-arp-under-post-link,\n                #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-post-excerpt-row {\n                    color: #333333;\n                }\n\n                #ays-arp-under-posts-container-413-69f1c44236047 .ays-arp-under-post-date-author-row {\n                    color: rgba(51,51,51,0.7);\n                }\n\n                #ays-arp-under-posts-container-413-69f1c44236047  .ays-arp-under-posts  .ays-arp-under-post {\n                    background-color: rgba(255,255,255,0);\n                }\n            }\n\n            \n            \/* Layout CSS *\/\n            #ays-arp-under-posts-container-413-69f1c44236047.ays-arp-elegant-layout .ays-arp-under-post-date-author-row {\n                border-top: 0.5px solid rgba(51,51,51,0.4);\n            }\n\n            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If you\u2019ve ever wondered how words can turn browsers into buyers, you\u2019re in the right place. I\u2019m a huge nerd for copywriting\u2014it\u2019s like the secret sauce that makes your SEO and marketing efforts pop. Today, I\u2019m breaking down every major copywriting formulas you need to know, with examples to boot. Whether &#8230; <a title=\"Copywriting Formulas 2025: All Types &#038; Examples\" class=\"read-more\" href=\"https:\/\/seosmohub.com\/blog\/copywriting-formulas\/\" aria-label=\"Read more about Copywriting Formulas 2025: All Types &#038; Examples\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":419,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"_acf_changed":false,"footnotes":""},"categories":[88],"tags":[],"class_list":["post-413","post","type-post","status-publish","format-aside","has-post-thumbnail","hentry","category-content-marketing","post_format-post-format-aside"],"acf":[],"_links":{"self":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/comments?post=413"}],"version-history":[{"count":4,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/413\/revisions"}],"predecessor-version":[{"id":1236,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/posts\/413\/revisions\/1236"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/media\/419"}],"wp:attachment":[{"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/media?parent=413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/categories?post=413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seosmohub.com\/blog\/wp-json\/wp\/v2\/tags?post=413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}